DigitArena revolutionizes advertisement in sports arenas. It replaces local information in broadcast streams by graphics and sponsors tailored to the TV viewer depending on where they are in the world. This enables multiple local sponsors to reach their target audience via a universal event, and disparate audiences to become more engaged. DigitArena realizes the potential to drastically increase advertisement revenues derived from sporting events, whatever the sport.

Operations Center: Le Bouveret, 1897 Port Valais Switzerland

Call us: +41 24 564 40 00 contact@digitarena.tv

Some specific country television broadcasters wanted to buy the live feed from the leading English grass tennis tournament. Problem was, some of the competition information graphics that was currently beingRead More
A global sports federation wanted to find ways to increase its popularity in new countries. Research indicated many Asian countries were curious about the federation's organized events, but couldn't graspRead More
A well known brand in Japan wanted Japanese viewers to see its advertising on banners during NFL games. Unfortunately, the price of advertising in the live stadium was too highRead More
The Problem: Leagues, federations and sports clubs sell sponsorship packages to global brands and local sponsors. However, they continually miss out on two major sponsorship activation revenue opportunities: away matchesRead More
A leading English Premiere League football team wished to increase its billboard advertising revenue. But it had reached its revenue limit, because all of its billboard slots were sold. ToRead More
Use Case: An Australian broadcaster wanted to buy the rights for full coverage in Australia of the world's largest golf tournament. Unfortunately, it was barred from being able to broadcastRead More